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Austin's Premier Strength & Conditioning Coach for BJJ, MMA & High Performers
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Train S.M.A.R.T. - Get Results
 

Intelligent Training to Hit Your Goals

Build elite strength, mobility, conditioning and confidence without spending hours in the gym.  Coaching is specifically designed for Martial Artists and busy professionals who want real results.

A Safe & Structured Training Program
I build personalized programs for people that want to:

  • Lift with intensity, train smart and compete with confidence

  • Strengthen their body in a way that reduces injury risks

  • Progress safely through proven training systems

  • Rebuild trust in their body so they can move without fear

I Help You Perform at Your Highest Level

  • BJJ & Grappling Athletes

    • Build explosive power, grip strength, mobility and conditioning tailored for you. ​

    • Recover faster, roll better and avoid injuries that hold most athletes back.

  • Muay Thai & Striking Athletes

    • Develop strength, rotational power, balance, core stability and endurance that transfers directly into pad work, sparring and competition.​

  • Executives & High Performers

    • Time efficient training solutions for driven professionals.​

    • Elite fitness, confidence and energy without sacrificing your career or family.

 

This is about helping you move forward with clarity, confidence and strength.  My approach bridges the gap between where rehab ends and where real training begins.

For over 20 years, I've been helping athletes, executives and competitors regain their edge in the gym, on the mats and in the office.

My Mission

Help you train to become stronger, smarter and better

Start Your Path Now

 

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Meet Your Coach

Jason Inoue

BJJ Black Belt • Strength Coach • Performance Specialist

I’ve spent over 20 years helping athletes, executives, and competitors train smarter and perform better.

 

Hi, I’m Jason Inoue, a personal trainer, performance coach and private martial arts instructor based in Austin, Texas,

I help athletes and busy professionals build the strongest, healthiest versions of themselves without burnout, injuries, or guesswork.

I combine combat sports experience, biomechanics, functional strength training, and science-backed conditioning to create programs that actually match your lifestyle and goals.

  • Return-to-Training Specialist:  guiding you back to safe and effective training after injuries and pain

  • BJJ Black Belt with experience in MMA, Boxing, Muay Thai, Judo and Wrestling:  building skills, resilience and confidence on and off the mats. (BJJ and Practical Self Defense)

  • Modern Army Combatives Level 1 & 2 Certified:  part of a small group of civilians who have completed this training with experience teaching combatives at both the Brigade and Unit levels.

  • Personal Trainer and Performance Coach:  creating programs that prioritize long term progress over short term risk

My journey started young, at 12 I built my first home gym, and by 1995, I was competing in powerlifting and Olympic weightlifting to gain a competitive edge on the football field. Over the years I found myself competing in football, baseball, basketball, rugby, wrestling, Crossfit, Powerlifting, Judo, Tae Kwon Do, Jiu Jitsu and MMA.  That same fierce drive and love for growth still fuel my work today.

I hold a degree in Molecular & Cellular Biology from the University of Washington and an MBA in Financial Management, blending science and discipline to deliver real results. Over the past 20 years, I’ve coached entrepreneurs, executives, and athletes in everything from fat loss and muscle gain to mobility, mindset, business strategy and combat performance.

Whether you're looking to transform your body, sharpen your mind, or train in private Brazilian Jiu-Jitsu sessions, I’ll meet you where you are and guide you to the next level.

I've lived the journey firsthand, from 205 lbs and 29% body fat to 155 lbs and 12% body fat. I know what it takes to evolve, both physically and mentally. There are no gimmicks or magical pill, just a proven process tailored to your goals and individual needs.

How I can Help you Achieve Your Goals

  • Return-to-Training Coaching

    • Personalized guidance to come back from injuries and pain through safe, structured programming built around your unique needs​

  • Strength & Conditioning Programs

    • Customized training to build power, endurance and resilience so you can stay healthy and keep progressing​

  • Online or In Person Coaching

    • Accountability and expert guidance no mater where you live.   Train with a plan and know you're doing it right​

  • Brazilian Jiu Jitsu and Self Defense

    • Develop martial arts skills, improve body control and gain confidence in real world situations​

    • I have over 35 years of martial arts experience in multiples disciplines

  • Modern Army Combatives Training

    • One of a select number of civilians Certified at Level 1 & 2, I bring battle tested self defense and combatives training to both athletes and professionals​

If you're in North Austin, Round Rock, Pflugerville, Cedar Park, or the surrounding areas and looking for high-level fitness coaching or private Jiu-Jitsu training, let’s connect. This is about becoming your strongest, most resilient self and enjoying the process along the way.

Ready to train without setbacks?

You don't have to guess your way back into training.  Let's build you a safe, effective path forward.

Book Your Free Consultation Now

BARBELLS & BJJ
Methodology

How We Transform Your Strength, Performance & Confidence

  1. Strength First

    • A strong athlete is a durable athlete.​

    • Build foundational strength that protects your joints and improves movement on and off the mats.

  2. Conditioning Built for Your Sport

    • Stop doing random HIIT Workouts.​

    • Train your gas tank with the right mix of aerobic base training, power intervals and sport specific conditioning.

  3. Mobility for Longevity

    • Reduce pain, improve movement quality and stay injury free with targeted flexibility and joint strengthening protocols.​

  4. Performance Coaching & Accountability

    • Weekly check-ins, progression tracking and a structured plan ensure you stay consistent, even with a busy schedule.​

multiple ibjjf champion jiu jitsu medals

What Makes This Coaching Different

Most programs are generic.
This one is precision-built.

  • Built around your BJJ, Muay Thai or work schedule.

  • Custom training phases (strength, conditioning, weight loss, muscle growth, recovery).

  • Full mobility & injury prevention protocols.

  • Nutrition guidance based on performance & body composition.

  • Executive friendly time efficiency (45-60 min sessions).

  • Designed by an expert who understands your specific demands.

This isn't "gym bro" training.

This is elite performance training tailored to real life.

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Results & Transformations

REAL RESULTS
From Real Athletes & Professionals

female crossfit athlete injury prevention

I’ve been working with Jason for almost a year now. He began programming for me as I was recovering from a major surgery and just beginning to return to my training. I needed someone to tailor my workouts to my specific recovery needs and limitations, and he did just that. Always checking in to see how I was feeling and progressing and then continually adding in movements as I gained back my strength and mobility.


He’s very thorough and thoughtful in his approach and expertly straddles the line between pushing me out of my comfort zone and giving my body the rest it needs to perform better. Over the last 10 months, with his guidance and support, I’ve been able to build back up to my pre-surgery regimen of both lifting and running, even completing my second marathon last month. He’s helped me navigate injury, recovery, frustration, and self-doubt, all the while simultaneously pushing me and supporting me.

He’s second to none!

Amy S.

Gym Workout

Jason is very good at seeing what you need to adjust in order to meet your goals and helping you do that. His programming is challenging yet attainable.

 

He has been a part of helping me complete three MS150 bike rides, and I've seen improvement with each one.

Sarah B.

Excellent coaching ability backed by years of experience and knowledge.

 

Very proficient in programming in house or remote and being specific to the individual.

Sergio V.

Mr. Inoue has taught our Army Combatives Instructors different variations of techniques that will help them become better instructors and greatly improved the diversity of training available.  

Mr. Inoue has displayed great character during his time with us, setting a fine example for others to imitate.  Always punctual and proficient, his talents are a great force multiplier for any military unit.

John H., SSG USA

By far the best coach I've had the pleasure of learning from!  Great positive attitude!  He knows how to reach inside and bring out the best in yourself.  Teaches proper technique without making you feel inadequate.  He can push you to go past your previous PR without using an aggressive approach. 

 

His motivating abilities are outstanding and he can easily mold himself to be who he needs to be to get the most out of any particular personality.  I absolutely recommend Jason!  That one perfect coach you've been looking for is right here!

Chris S.

Black Chips

Choose Your Coaching Experience

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A Day in Your Program

Your training is built around your schedule.

 

Here's what a typical athlete week may include:

  • 2-3 Strength training sessions

  • 1 Conditioning Day

  • Daily mobility (10 minutes)

  • 3-5 BJJ, Muay Thai or MMA sessions

  • One recovery day

  • Progress tracking every week

 

You don't need more hours...

You need the right plan.

Ready to Perform at Your Highest Level

Whether you're a BJJ athlete, Muay Thai or MMA fighter, or a high performing professional, I'll help you build the strongest, most confident version of yourself.

Black Chips

CONTACT ME

12808 Council Bluff Dr, Austin, TX, 78727

509-710-7184

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Trusted by athletes, executives, and business professionals to perform at their best.

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